Unilever, which owns the Dove, Ben & Jerry's and Marmite brands, last reviewed its media account in 2021. At that time Group ...
Meta, which owns Instagram, Facebook and WhatsApp, previously tested the AI dubbing on Latin American and U.S. influencer ...
“Traditional roles may be changing, but new opportunities are emerging, especially in areas such as creative technology, and ...
For any brand looking to turn a bold idea into a lasting legacy, the answer lies in transforming ideas into experiences that ...
Samsung has released a global campaign to spotlight Samsung Health and Galaxy AI features. Created by Bartle Bogle Hegarty Singapore, “A Samsung health story: racing to Fiji” follows a young couple ...
A new brand campaign shared exclusively with Campaign US appeals directly to younger generations by showing the IRL experiences that are happening in malls across the country — connecting with friends ...
Media buyers share the opportunities and challenges ahead for the new product.
This trend is also likely to benefit platforms like Amazon significantly. However, there's a potential ‘grey swan’ risk, namely, that such advertisers would be hit by the fallout from US politics, ...
San Francisco 49ers’ tight end stars in his second campaign for the pizza chain. Take advantage of everything Campaign US has ...
Pop-Tarts’ senior director of marketing shares the inside story of how the costume came to be and emphasizes that, sadly, it ...
The law is designed to protect the financial security of child influencers. by Julia Walker Take advantage of everything ...
According to the annual report by Clean Creatives, 219 contracts are split between major holding companies in APAC for ...