Unilever, which owns the Dove, Ben & Jerry's and Marmite brands, last reviewed its media account in 2021. At that time Group ...

Meta, which owns Instagram, Facebook and WhatsApp, previously tested the AI dubbing on Latin American and U.S. influencer ...

“Traditional roles may be changing, but new opportunities are emerging, especially in areas such as creative technology, and ...

For any brand looking to turn a bold idea into a lasting legacy, the answer lies in transforming ideas into experiences that ...

Samsung has released a global campaign to spotlight Samsung Health and Galaxy AI features. Created by Bartle Bogle Hegarty Singapore, “A Samsung health story: racing to Fiji” follows a young couple ...

A new brand campaign shared exclusively with Campaign US appeals directly to younger generations by showing the IRL experiences that are happening in malls across the country — connecting with friends ...

Marketers should strive for transcreation when targeting both the Hispanic demographic as a whole and distinct Hispanic audiences within the same campaign. But it’s also a viable option when there’s a ...